India Fast Facts


India is one of the fastest growing alcoholic beverages markets globally. Factors like changing demographics, improvement in standards of living, higher disposable incomes, change in spending patterns, and a growing culture of social drinking have driven this growth. Since, production, sale, distribution and consumption are a state subject, the industry faces challenges in ease of doing business across most states.

We are well positioned to support you at the central and state levels to articulate your position on key policy areas.

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